A lot of companies reuse web strategies for multiple clients, thinking that web strategy isn't particularly unique. We do not do that. Each strategy is catered to the client, ensuring that each of our clients is getting the top notch service they'd expect.
Every web strategy is different, just no business is exactly the same. Sure, we have a methodology, but aside from that, we don't reuse anything.
A web strategy isn't that useful if you can't measure the effectiveness of it. Thus, we always have the end goal in mind when developing web strategies
We don't over or under promise. We just deliver. We don't believe in creating an overly ambitious strategy just to show how much work we have done, unless of course you want a very ambitious strategy.
Learn how Aurora created a well defined web strategy for OEC